The Democratiser brings ubiquitous access to the things that have previously only been available to an elite. It believes in taking not from the rich and giving to the poor, but taking from the few and giving to the many. The Democratiser challenges elitism and privilege and champions diversity and accessibility.

We have already changed how hundreds of millions of people live around the world, and we hope to become a part of the lives of billions of people in the future.

Wilkin Lee, UK Sales and Marketing Director, Xiaomi